BrandTransact 50 Index

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The BrandTransact 50® index has a proprietary method of analyzing unrealized value to identify companies whose share value has not been fully recognized by the U.S. markets. The index is rules-based and equally weights the top 50 companies exhibiting a discount of brand and intangible asset value to market cap. Created in 2016, with a time series of data beginning on August 31, 2007, the BrandTransact 50 Index is the first on Wall Street to prove brands and intangible assets are key in identifying undervalued companies in the U.S.


  • Fifty U.S. Companies with strong brands undervalued by the market
  • Equal weighted
  • Rebalanced annually
  • Daily history from August 31, 2007
  • Suggested ticker: BTW50

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Press Release

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